Right now I am working on Yambi Animation Studios’ first project – a cartoon series called Traffic School to teach road safety lessons to children. To create an animated series you need three things – tools, talent and time. All three can be quite expensive and since I’m working on a budget of close to zero, here’s how I am going to go about it:
I have a MacBook Pro from my other company (Shaking Sun) and graphics tablet that I bought a few months ago – both of which I am kindly donating to Yambi Aniamtion Studios. For the software, I’m using GIMP (it’s like Adobe Photoshop except that it is free and open source) to work on the assets and Blender (it’s like Cinema 4D or Maya except that it is free and open source) and create the animation. I was offered an illegal copy of Adobe After Effects but I am strongly against piracy. Having had a little experience developing software myself, I know how many sleepless nights go into developing an excellent product, so I think it is extremely cruel to steal from companies that have chosen to make that investment. If they wanted to make it accessible to the likes of me they could have made it open source – and there are other people who did. Okay – enough self-righteous ranting – on to…
I have worked on a few cartoon episodes in my day… okay, honestly, I’ve only worked on two. But – two is better than zero, right? I want to make the pilot episode on my own and Yambi Animation Studios can give me an IOU. I don’t want to develop the entire series myself because I don’t think I would finish it in…
I need a bigger team to finish the series in time for November 2014 – that’s when the National Police will hold a Road Safety Awareness week. To get that team I need money to hire more animators. I am hoping that Yambi Animation Studios will be able to partner with local institutions to produce the series – specifically, institutions that have campaigns targeting children but perhaps other larger corporate companies that have a corporate responsibility budgets. The plan is that once I have the pilot episode and posted online, I will have partners clambering at the door. If I manage to get those partners, I can easily recruit a bigger team. Plan B., is to fund by producing short adverts. This would work to just involve more work and less sleep… and who needs sleep when you are building a business?